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MFCI Research Institute
MFCI Research Institute
Reviewing Past Achievements to Strengthen Unity and Empower Quality Improvement as We Embark on a New Journey | Hubei Beifeng Group Successfully Concludes Its 2026 Mid-Year Summary and Learning Exchange Conference
Release time:
2026-07-24
July 22–23, 2026, Hubei Meifeng Group The 2026 Mid-Year Review and Learning Exchange Meeting was held successfully. Senior management of the Group convened to focus on the conference theme, “Review and Reflect to Clarify Direction; Learn and Share to Drive Improvement,” comprehensively assessing the first-half business performance, thoroughly analyzing areas for development, and strategically mapping out a roadmap for tackling challenges in the second half, thereby forging a strong consensus on the Group’s pursuit of high-quality growth.
At the summary meeting, the heads of the Group’s subsidiaries each presented their semi‑annual work reports, providing a comprehensive review of operational performance in the first half of 2026 and outlining plans for the second half. In the first half of this year, amid multiple external challenges—including a sluggish global economic recovery and intensifying industry competition—the Group’s business units pressed forward under pressure while taking proactive measures. Both production and sales recorded steady, sustained growth; workplace safety remained stable and well under control; breakthroughs in technological innovation and progress on key projects yielded significant interim results; and the Group’s overall resilience continued to shine.
The meeting made it clear that, in the second half of the year, each subsidiary will… Focusing closely on the annual business objectives, we will continue to deepen our core business, strengthen management, address existing weaknesses, and steadily lay a solid foundation for the company’s sustainable growth, while making every effort to achieve all year‑end targets.
This conference features a dedicated learning and exchange session, creating a platform for in-depth dialogue on sharing management expertise and conducting forward-looking industry analysis. Several senior executives delivered focused presentations on topics including market trend analysis for core products, the latest research findings in the sunscreen sector, the evolution of managerial roles, and the Group’s strategic priorities for the next five years. Drawing on real-world business experience, they offered profound insights, providing guidance to support the implementation of the Group’s strategy and the expansion of its operations.
A group management consultant delivered a specialized lecture on “Goal Management and Performance Appraisal Systems,” systematically outlining the group’s three-tier performance management framework and its implementation roadmap, thereby providing a clear action plan to optimize management mechanisms, enhance organizational effectiveness, and strengthen goal‑driven performance.
At the meeting, Zeng Tienming, Chairman of the Group, delivered a keynote address on the theme of “Building a Service‑Oriented Enterprise,” outlining the core direction for the Group’s next phase of transformation and development. He emphasized that, amid increasingly fierce homogeneous competition in the industry, companies must accelerate their shift from “selling products” to “empowering customers with value,” steadfastly placing the customer at the center and forging distinctive competitive advantages. High‑quality products serve as the foundation for growth, efficient logistics acts as the connecting bridge, sales personnel are the communication link, and technological support provides a solid backing. Only through the coordinated efforts and integrated advancement of these four pillars can the Group progressively establish a modern service‑oriented enterprise that meets the demands of the new era.
This meeting further consolidated a shared vision for the Group’s development and reaffirmed the overarching guiding principle of “focusing on excellence and advancing through synergy.” Moving forward, Hubei Meifeng Group will remain laser‑focused on building its core competencies, driven by clear objectives and performance‑based incentives. By deepening its expertise in its core business and pursuing innovative breakthroughs, the Group aims to maintain steady growth amid intense market competition and steadily progress toward its vision of becoming a global leader in the ultraviolet absorber industry.
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